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What is 40fit?

40fit supports a community of athletes age 40+ with Fitness, Community and Lifestyle resources. The goal is to support performance, lifestyle and quality of life for 40 plus athletes. By combining the resources of evidenced based science, anecdotal experience, and the community, individuals are challenged to look at aging through a refreshing perspective and reach their maximum genetic potential.


The more I trained using various methods, the more I realized there was something missing.  I noticed that even though I was significantly more fit than most of my peers, my experience in training was not the same as the “younger crowd.” The higher my fitness level became, the more I realized the value of fitness and lifestyle factors that I paid less attention to in the past. This is true for almost any athlete seeking higher levels of performance and capacity. Any inexperienced athlete can make quick and sometimes astonishing gains.

40fit programming is based on my own personal experiences as an athlete, evidenced based science and the collective experiences of the community. The programming model is a conjugate of these inputs and represents an adaptive construct to support the maximum genetic potential of each individual athlete. There is no one system that can meet the needs of all individuals, and anyone who would tell you otherwise is selling something for the purposes of selling something. The programming in the training model will constantly change and be a work in progress. We will not follow fads or training techniques just because someone else recommends them or they have become sexy. The foundation of any training should be based on what works, not what sells. I know that puts us at a significant disadvantage to spread the word, but I hope that the results of those who engage in our training will be evidence enough.

Dec 21, 2018

Everyone's got one, and they all stink. We're not talking about opinions. We're talking about excuses. As the New Year approaches -- and along with it new resolutions and promises to change old habits -- it's easy to imagine yourself six months or a year later with exactly the body you want, performing exactly the...

Dec 14, 2018

Coach D and Coach Trent discuss how routine and habits can impact your mindset and sometimes get in the way of good training. As the saying goes, humans are creatures of habit, and that holds true for training. Whether it's a pair of lucky underwear, a rocking tune, or doing the haka before a PR deadlift, we all develop...

Nov 30, 2018

Trent and Coach D return for round 4 of the series on lower back pain, wrapping up the topic with a meaty discussion about exercise for treating chronic low back pain as well as acute pain from injury.


As mentioned in previous episodes, it's very important to first get an accurate diagnosis to understand what you're...

Nov 16, 2018

Coach D discusses a recent experience observing the "coaches" at a highly regarded (and premium priced) gym while training on the road. These coaches, while well-intentioned, often serve as little more than rep-counters and, essentially, babysitters for their clients, in the absence of a clear, logical training...

Nov 9, 2018

Coach D and Trent are back on the topic of back pain, this time tackling the treatment* of back pain. As discussed in previous episodes, many people experiencing back pain lack both strength in their back musculature and proper control over the motor patterns the back was designed to move through. Back pain can lead...